What you are doing for your business to pick it up again?
I have been in touch with my clients and learnt that a lot of you have some questions.
Each retailer has their own way of dealing with the COVID-19 pandemic, and ultimately, you’ll need to do what you think is best for your business.
Here are a few tips what I think can help us in the beauty salon business:
Stay in contact with customers by taking calls and direct messages. As we are in the beauty industry, so while they cannot get any treatment, we can share home care tips with retail home care products to help support them during this hard time.
Focusing on great online promotions and supporting clients that normally shop in-store that are needing to shop online, review expenses, check govt. subsidy availability for your business, invest in social media, keep employees motivated, and improve IT set up where possible. Think about how you will make sure your customer feels comfortable when you open your business I.e. prepare to write up for your client, set up sanitising station, single-use towels, frequency of sanitation of reuseable stuff etc..
Additionally, connect personally with your clients to engage them and give them exclusive offers and experiences.
Feel free to reach out to me for a chat if you want to discuss anything about your beauty business at firstname.lastname@example.org